Question 1

What is the difference between Facebook Ads and Meta Ads?

Accepted Answer

Meta Ads is the new name for Facebook's advertising platform, which covers ads on Facebook, Instagram, Messenger, and the Audience Network. When you run Meta Ads, your campaigns can appear across all these platforms simultaneously.

Question 2

How much should I spend on Meta Ads?

Accepted Answer

We recommend a minimum budget of ₹10,000–₹20,000 per month for testing. Once we identify winning ad sets, we scale the budget. Most clients see a positive ROAS within the first 30 days with proper setup.

Question 3

Can Meta Ads work for local businesses?

Accepted Answer

Yes. Meta's location targeting can narrow your audience to within a specific radius of your location. This is extremely effective for restaurants, clinics, salons, retail shops, and local service businesses.

Question 4

How do you target the right audience?

Accepted Answer

We build audiences based on demographics, interests, behaviours, past website visitors (retargeting), customer lists (custom audiences), and similar profiles to your existing customers (lookalike audiences).

Question 5

What type of ads perform best?

Accepted Answer

It varies by industry. Video and Reels ads typically have the highest engagement. Carousel ads work well for e-commerce. Lead forms perform best for service businesses. We test multiple formats to find what works best for your brand.

Meta Ads That Reach Your Ideal Customers

Full-Funnel Meta Advertising

Industries We Serve

Frequently Asked Questions

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